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FPA Orange County



May 2013


Givers and Takers, What's Best for the Business of Financial Planning?

Regardless of where we work, as practicing CFP® professionals, we are required by virtue of our certifications to act in the "best interest of the client." Keeping the client's interests foremost in all client-advisor interactions is not a new idea in the world of FPA either. All FPA members, CFP® certificants or not, agree to abide by the Association's Standard of Care whose first tenet is to "put the client's interest first."

But, in the midst of all the marketing hype, the inevitable consumer confusion over advisor qualifications, and advisors’ associated duties to clients, does openly embracing a 'client interests first' approach to practice make sense for business? A new body of work by Professor Adam Grant of the Wharton School suggests that it does. As the youngest tenured professor at Wharton, and author of the book Give and Take, Dr. Grant's research indicates that there are basically three different types of personalities in terms of individual preferences toward reciprocity: takers, givers, and matchers.

Takers actively attempt to get as much as they can from their interactions with others, while giving the least amount possible. Givers are at the other end of the spectrum. These people tend to give more freely and without strings attached. Finally, the third and largest group is matchers. Matchers believe in a just world and have a perspective of equality. Accordingly, they attempt to maintain an equal balance of reciprocity in their interactions with others.

So, who's more likely to succeed? Do the nice guys really finish last? The conventional wisdom is that matchers have the advantage because givers will end up burning out by over doing it, and takers eventually will fail as the result of burning their own bridges.

Indeed, according to Dr. Grant’s research, when compared with takers and matchers, givers are overrepresented at the bottom of most success metrics. However, also unlike their counterparts, they're overrepresented at the top as well! So clearly there are risks inherent in being a giver. But quite interestingly, successful givers not only learn to give without undermining themselves, they also generally owe a bit of their good fortunes to the matchers, who simply cannot stand seeing generosity go unrewarded.

To the extent that structuring client relationships from the ‘client's interest first’ perspective is similar to what Dr. Grant is teaching us about success, doing the right thing for the client isn't only about professional ethics, it's also about smart business.

To learn more about Dr. Grant's work, and how to spot a taker before they spot you, check out his website at www.giveandtake.com.

Best regards,

Bill Cuthbertson



Quarterly Education Meeting

Our next meeting will be on May 15, 2013, from 8:30 am to 4:30 pm, at UCI Student Center. This meeting will include 2 Ethics CEs for CFP® Professionals. There are a total of 6 CEs for CFP® Professionals, 3 Insurance CEs, and 4 CPA CPEs.

Scheduled Speakers:
  • Matt Brown, J.D., partner with the Orange County law firm of Brown & Streza LLP
    Estate Planning Risk Barometer: Does Your Client’s Estate Plan Truly Protect the Family?

  • Dan Candura, CFP®, founder of Candura Group LLC and President of Penny Tree Advisers LLC
    Ethical Issues for Seniors AND Ethics in Action

  • John D. Buerger, CFP®, MSFS, President of the Financial Planning Association of Ventura County
    Paying for College

  • Ray Udesi, HiddenLevers
    Currencies as Investments

    For more information please visit : http://www.fpaocc.org/chapter-events.htm.

2013 Allied Professionals Summit

It’s still several months away, but mark your calendar now for the 6th annual Allied Professionals Summit on October 23 at The Pacific Club in Newport Beach – this one is going to fill up fast!  Our keynote speakers are Dean Erwin Chemerinsky from the UCI School of Law and Ben Emons from PIMCO.

We are also pleased to announce expert-led discussions by: Matt Brown of Brown & Streza, Darren Capeloto of Payden & Rygel, Keith Baumgarn of Signature Resources, and Jonathan Mintz of Wealth Counsel, with more to be announced.

There will be several breakout sessions and opportunities to network with financial advisors, CPA’s, attorneys, insurance professionals, and other allied financial professionals.  Breakfast and lunch will be served, and a closing networking reception will follow the final program session.

When:                  October 23, 2013 – 8:30am to 3:30pm
Where:                 The Pacific Club, 4110 MacArthur Blvd, Newport Beach, CA 92660

For more information please visit : http://www.fpaocc.org/AlliedProfessionalsSummit/.

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FPA Orange County

Mark your calendars for our remaining 2013 Educational Meetings

  • · August 28, 2013

  • · November 20, 2013

Best Wishes to a Longtime Friend

Julie Holmes-Grady
Julie Holmes-Grady, Treasurer of the Board and past Pro Bono and Community Outreach Director is moving. We thank her for her significant contributions as Treasurer and for her leadership and ongoing commitment to the well-being of others as Director of Pro Bono and Community Outreach. Julie, we will miss you!

Welcome New Board Members!

The FPA of Orange County is pleased to welcome two members to our Board of Directors

Wil Smith has taken over as our Director of Pro Bono and Community Outreach.  Wil is a CFP® with Prudence Estate and Investment Advisory, Inc.  

Jacqueline Zweig is our new Treasurer.  Jacqueline is a CFP® and CPA with Jacqueline S. Zweig, Inc. 

We are so glad you are a part of FPA of Orange County!

Partner Update

Thanks to the diligent efforts of Partner Chair Scot Shier, we've just about filled all our Partner slots for 2013.

If you have any suggestions we could use to finish the job of building out our partnership base, please contact Scot at 949-770-7555 or [email protected] with any contact information you can provide.

Looking for an Intern?
Would You Like to Be an Intern?

FPA Orange County sponsors a very active internship program for both interns and employers.  Individuals who would like to experience working in a financial planning office or those who are just “kicking the tires” can sign up to be an intern.  Planners who seek occasional extra help or who might be looking to see how a potential new employee might work out can utilize the services of the intern.

Internships last for approximately ten weeks.  Interns need to be able to work at least 10 hours per week to be able to get a good understanding of how a firm functions.

The FPAOC Internship Program has been an ongoing success in our chapter for many years.  Both interns and employers have great results.  Contact Linda Barlow at [email protected] for more information.


5/15/2013 8:30 am - 4:30 pm Quarterly Education Meeting

12:00 pm - 1:30 pm
Fullerton Study Group
Irvine Study Group
San Juan Capistrano Study Group
Study Group: Practice Management,
featuring Geoffrey L. Kaltenbach,
Managing Partner of Signature Resources.
6/19/2013 5:30 - 7:30 pm Advisors in Transition Meeting
12:00 pm - 1:30 pm Fullerton Study Group
Irvine Study Group
San Juan Capistrano Study Group
7/17/2013 5:30 - 7:30 pm Allied Professionals Mixer
7/25/2013 5:30 - 7:30 pm NexGen and Advisors in Transition Mixer
10/23/2013 8:30 am - 3:30 pm Allied Professionals Summit


UC Irvine

FPA Residency Program

Receive CE Units or work experience from the CFP Board and learn best practices from national FPA leaders.

This six-day program, taking place at the scenic UCLA Lake Arrowhead Conference Facility in Southern California, October 13-18, provides you with the hands-on training and resources needed to build the professional skill sets necessary for creating and maintaining lasting client relationships. With the program taking place at this serene location, you are relieved of the distractions that may come with other professional development programs – ensuring the best return on a valuable investment, and providing an environment in which you can engage and grow confident in your ability to create meaningful relationships while also using your knowledge of the financial planning process.

FPA members receive exclusive early-bird rate until June 28th.   Space is limited!

Click Here to learn more or contact us:

Francine Berg, program representative [email protected]
UC Irvine Extension www.extension.uci.edu/fpa




Name Joined City Company
Basilio Aguilera January Irvine  
Nicholas Davison February Capistrano Beach  
Brian Clark February Irvine Met Life
Renate Gaudino February Laguna Niguel  
Lindsay D. Esser, CFP® February Newport Beach Mercer Global Advisors
Michelle Volz March Mission Viejo Independent Advisory Group
Richard A. Alexander, CFP® March Brea Zelda K., Benson, CFP®,CRPC®
Sandra Ripley March Dana Point Banta Asset Management
Jonathan Wong March Los Alamitos VantaQuest
Amisha Chaudhary March Irvine Robertson, Griege & Thoele
Cliford E. Breeden, III April Anaheim  
Gregory Pelachik, CRPC® April Newport Beach Wells Fargo The Private Bank
Mike Wells April Irvine  
Travis J. McShane April Fullerton Eclectic Associates, Inc.


Name Years Company  
David Brown 20 Brown & Streza, LLP  
Edwin Hilden 20 H.M. Barth & Company
Cathy Fitzpatrick 20 Tax & Financial Group  
David Duttenhofer 15 Duttenhofer Advisory Group
Carolanne Chavanne 15 LPL Financial  
Stuart Gallant 10 Gallant Financial Services
Stuart Macfarland 10 Charles Schwab & Co.  
Todd Rustman 10 GR Capital Asset Mgmt., LLC
Evelyn Zohlen 10 Inspired Financial  
Michael Shockley 5 Robertson, Griege & Thoele
Daniel Sands 5 Silversage Advisors  
Balaji Rao 5 Waddell & Reed
Julie Holmes-Grady 5 Ernst & Young LLP  
Robert Meaux 5 Thrivent Financial

FPA Orange County One Thing Leads to Another... Get involved and make a difference! If we all just did ONE THING, imagine the impact we can have on our Chapter and on shaping our profession! 

Do 1 Thing, For Yourself

In the book, “The Go-Giver”, Bob Burg and John David Mann list the fifth “Law(s) of Stratospheric Success” as, “The Law of Receptivity.”  And so it is with “Do 1 Thing.” When you pitch in to help out, even a little, you should prepare to receive more than you give.  The “Do 1 Thing” opportunity is designed to allow us to get our feet wet in our chapter involvement.  If you have trepidations about committing without having a specific task in place, this is for you. 

Control freak? Right this way!  Everything in its place?  Here you are!  Type A?  We’ve been waiting for you.  WE have several opportunities for single task or single serving volunteering with FPAOCC. 

  • Ring the chimes at the Quarterly Education Meeting
  • Prepare the program for the Allied Professional Summit
  • Wrangle a speaker for the Program/Education Committee
    (Equestrian experience helpful, but not necessary) 
  • Greet members and guests at the QEM
  • Collect CE sheets at the QEM

Whatever manner you choose, you will be appreciated, supported and feted by chapter leadership and members.  And prepare yourself to receive.  For no matter how altruistic your intentions, “As ye give, so shall ye receive.”  Over and over again, I, and every other volunteer with whom I speak, have stories about how volunteering has paid benefits we didn’t expect.  Deals closed, clients helped and practices improved. 

If you have another idea for the chapter about how you’d like to volunteer, let me know.  We are always looking for ways to grow, accommodate and improve.

Contact me directly to learn more.

All the best,

Andrew Scammon; FPAOC Volunteer Development Chair Andrew Scammon; FPAOC Volunteer Development Chair



FPA Member Benefit – New! Monthly Payment Plan for FPA Membership

FPA now offers the option for most members to pay annual dues in 12 equal monthly installments.

Click Here for more information.

Zohlen, President, MBA, MS, CFP®
FPA Member Benefit – Free 2012 Practitioners Resource Guide
Did you know the Financial Planning Association (FPA) offers members discounted rates on a variety of products and services that are essential to running financial planning firms? The organizations and solutions included in this guide represent some of the best in product, service and solution providers. These affinity partnerships have been developed to enhance your success and increase your bottom line.

Click here to download your free copy.




Brown Streza LLP Attorneys at Law
Payden Mutual Funds
Thornburg Investment Management
Pioneer Investments



American Funds


Cole Real Estate Investments

Fidelity Investments

Wells Fargo Home Mortgage

MetLife of Southern California

Liberty Home Equity Solutions

Wasatch Funds

Alliance Bernstein

Artio Global Investors

Alliance Bernstein


Millenium Trust Company


Edward Jones

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FPA Orange County